Pico Router
Led the complete UX/UI overhaul and front-end implementation for a personal finance platform, focusing on data visualization clarity and improving user onboarding flow. Resulted in a 32% increase in user retention.
Challenge
Bloom had strong business goals, but the experience was overwhelming for first-time users. The dashboard surfaced too much information at once, which made it hard to trust the platform.
Approach
- Reworked onboarding to focus on one decision at a time.
- Redesigned the data views around clearer comparison states and more legible charting.
- Tightened the visual system so the product felt calmer and more premium.
Outcome
The redesign made the app feel far more approachable and easier to act on. Users could understand their finances faster, which translated into better retention and a cleaner support experience.
Focal Grid
Created a mobile-first application to help users track and reduce their environmental impact. Translated complex sustainability metrics into an accessible and motivating user interface.
Valhalla
Valhalla is a high-performance open-source routing engine built on OpenStreetMap data. My contributions are focused on Python interoperability, OpenLR support, developer experience, and infrastructure improvements.